The guest relationship belongs to you

Commission-heavy platforms trade your brand equity for convenience. There's a better way — a tailored digital presence that puts you back at the center, capturing revenue and loyalty that's yours to keep.

One setup. One monthly fee.

A single upfront investment gets you a bespoke digital presence built to convert. From there, a fixed monthly commitment keeps it evolving as your business grows.

Essential

— Digital infrastructure

$ 850 /month

$3,500 digital foundation fee

12-month minimum · Billed one month in advance · 30-day notice cancellation

The Gumawa baseline, executed with precision. Everything an independent property needs to own its direct booking channel and eliminate OTA dependency.

  • Multipage website
  • Booking engine setup
  • Project manager
  • Full creative team
  • 2 hours creative time
  • Quarterly strategy call
  • Fully managed hosting
  • Up to 3 email addresses
  • Analytics setup
  • Monthly report
  • Local SEO
  • Mobile-friendly
  • Priority support
◆ For properties that demand distinction

Contact us

Custom setup & onboarding

Every bespoke project is unique. We work with you to define a scope that meets your property’s ambitions.

For hotel groups and luxury properties with complex operational requirements. We build custom digital ecosystems with multi-site frameworks and bespoke booking integrations—tailored to your specific scale and brand standards.

  • Multi-site architecture
  • Multi-language setup
  • Consultative partnership
  • Open creative time
  • Tailored digital strategy
  • Comprehensive brand messaging
  • Dedicated account specialist
  • VIP Support

Visualize your revenue potential

Use our ROI calculator and discover how optimizing your website with Gumawa impacts your bottom line. See the direct return on investment for your property.

Protect your profit margin

Gumawa engineers high-performance, accessible booking funnels designed to shift your distribution mix, recapture leaked commissions, and secure direct guest relationships.

  • Reduce average OTA commission leaks

    Shifting your guests away from expensive third-party booking platforms back to your website drops booking fees by almost one quarter.

  • Target direct booking conversion benchmarks

    While basic, outdated template websites average a low 2.2% conversion rate, modern, high-performance booking websites push past the 5% barrier.

  • Increase guest lifetime value

    Hotel guests who book directly stay longer, select higher-tier room categories, and spend more on on-property amenities compared to OTA bargain hunters.

  • Lower booking cancellation risks

    Third-party OTA bookings carry an average cancellation rate of over 21.8% due to hotel comparison platform features. Direct bookings create an immediate relationship, cutting that volatility in half.

  • Retain high-intent mobile bookings

    Three-quarters of modern travel research state booking occurs entirely on mobile devices. Performance bottlenecks or clunky layouts here represent a massive drop-off point for guaranteed bookings.

  • First-party guest data ownership

    Moving away from masked OTAs means owning the direct digital footprint of every customer for future marketing, loyalty loops, seasonal promotions, and more.

How it works

A clear process from the first conversation to the live website — designed to move your property from OTA dependency to digital independence.

  1. Deep Immersion

    We analyze your booking friction and OTA data to build a roadmap.

  2. Design & Structural Craft

    A bespoke UI/UX build designed for high-conversion booking on any device.

  3. Strategic Deployment

    Lightning-fast, accessible code that outranks third-party aggregators.

  4. Infinite Evolution

    Continuous performance tuning and security updates to protect your asset.

Everything you need to know

Is there a minimum contract period?

Yes. To ensure we have the necessary time to design, build, and—most importantly—optimize your property’s performance for peak season results, both tiers require an initial 12-month partnership. After this first year, your subscription continues on a flexible month-to-month basis with a 30-day notice period.

When do monthly payments start?

Your partnership subscription begins the moment your website goes live. To maintain our high-touch service level, we bill one month in advance. This means your first monthly payment is due on Launch Day, covering your first full month of partnership. From that point forward, you are billed monthly, ensuring you only pay for a service that is actively generating value for your property.

What is a digital foundation fee?

Think of this as the architectural blueprint and construction of your hotel's digital home. This is a one-time investment to design, develop, and deploy a custom, high-performance ecosystem. It covers the deep-technical work—from bespoke design to seamless booking engine integration—ensuring your site is scalable, accessible, and fully optimized for direct revenue. We build the engine; the monthly partnership keeps it winning.

Will you handle the booking engine support?

We handle the deep-technical integration of your chosen third-party booking engine as part of the Digital Foundation phase. While we ensure the connection is seamless and high-performing, ongoing technical support for the platform itself is handled directly by the provider. We act as your technical partner during the initial setup to ensure a flawless guest experience, but we are not responsible for the booking engine's internal performance or platform changes.

Can I upgrade from Essential to Partnership?

Absolutely. As your property grows and your digital needs become more complex, you can transition to the Partnership tier at any time. Simply get in touch, and we will prepare the transition for your next billing cycle. We’ll then schedule your first monthly strategy call to align our roadmap with your new goals.

What is the cancellation policy?

After your initial 12-month partnership, you can cancel at any time with 30 days written notice. We believe in earning your business every month through performance and results, so once your foundation is laid and optimized, we keep things simple and flexible.

Can I pause my subscription?

Yes. If your property is undergoing renovation or an extended off-season, you can pause your partnership. To keep your domain active, your high-performance hosting secure, and your digital foundation maintained, a $120/month maintenance fee applies. Your site will display a bespoke "Coming Soon" or "Under Renovation" page, ensuring your SEO remains intact until you’re ready to relaunch.

How long does the build take?

A typical project moves from initial strategy to live launch within 6 to 12 weeks. The exact timeline depends on the complexity of your property and how quickly content—such as high-resolution photography and room details—is provided. We provide a clear, phased roadmap at the start of every project, ensuring your digital launch aligns perfectly with your property's operational goals.

Do you write the copy for my website?

For our Partnership tier, comprehensive brand messaging and professional copywriting are fully included as part of your digital foundation. For Essential clients, we work with your existing high-quality content. If you require professional copywriting or a brand voice refresh for your Essential build, this is available as a bespoke add-on, quoted based on the number of rooms, dining outlets, and unique pages required.

What is a strategy call?

These are dedicated 45–60 minute sessions where we move beyond maintenance to focus on growth. We review your property’s key performance indicators—direct booking trends, search engine visibility, and user behavior—to align our technical roadmap with your upcoming seasonal goals. Essential partners receive these strategy sessions quarterly, while Partnership clients benefit from a monthly deep dive to ensure constant evolution.

Every property is different. If you're not sure where to start, we are.

Get in touch and we will help you find the right fit. We respond to all enquiries within one business day.

Every property is different. If you're not sure where to start, we are.

Map your Gumawa growth engine

Enter your property details to see how custom digital architecture transforms your baseline metrics into direct, scalable revenue.

Total rooms
Avg. nightly rate
Avg. occupancy rate
Bookings via OTAs
OTA commission rate
Gumawa Plan Tier

Net Monthly ROI

The full commission you'd recover if all OTA bookings moved to direct, minus your Gumawa subscription.

Monthly OTA Cost

Potential Annual Savings